KOKO
CO-FOUNDER:
Chapter 2 Bikes
YEAR:
2022
ROLE
CEO & Design Leader
LOCATION:
New Zealand
The Chapter2 KOKO is a flagship aero road bike engineered to balance aerodynamic speed with all-day ride quality. Taking its name from the Māori word meaning “to soar or fly,” the frame uses truncated Kamm-tail tube profiles, seamless internal cable integration, and a sculpted fork transition to cut through the wind. Beyond wind-tunnel efficiency, its defining design innovation is a dual-position seat clamp system that delivers up to 8.5% adjustable rear compliance, paired with clearance for 32mm tires. Finished with bespoke graphic storytelling, the KOKO stands as a clean synthesis of uncompromising aerodynamic form and rider-focused ergonomics.
About Us
Locations
Auckland, New Zealand
But often cruising at 30,000 ft.
Mike Pryde is a New Zealand architect, designer, and cyclist whose work bridges performance engineering and bold aesthetics. After beginning his career at renowned architectural firms Foster + Partners and Aedas, he transitioned into industrial design and brand management in 2004.
In what he calls his "Chapter 1," Mike established the NeilPryde Bicycles division. Collaborating with Designworks, he designed over 15 acclaimed bicycles that earned Red Dot, IDSA, and New Zealand Best Design Awards. His frames quickly proved themselves at the elite level, securing major victories for the UnitedHealthcare Pro Cycling Team and a USA Cycling Pro Criterium National Championship.
In 2017, Mike and his father, Neil, founded CHAPTER2 in Auckland to create beautifully crafted, world-class frames with a boutique, personal spirit. The brand immediately stepped onto the global stage, supplying frames to Team Bigla and delivering headline results at the Giro Rosa and the 2020 New Zealand National Road Race Championship.
Today, channelling over 30 years of multidisciplinary experience, Mike leads Brand and Formworks Studio Limited—a consultancy bringing strategic, product-led expertise to a wide range of design-forward businesses.