Close-up of black road bicycle handlebars with textured bar tape and integrated aerodynamic stem against a dark background
Close-up of black road bicycle handlebars with textured bar tape and integrated aerodynamic stem against a dark background

Hyper2 Riser

CLIENT:

Winspace

YEAR:

2022

ROLE

CMF Designer

LOCATION:

New Zealand

Designed by Winspace’s internal R&D team, the Hyper2 Riser is an integrated carbon cockpit featuring an innovative swept-up profile that gracefully transitions into sculpted drops. Accentuating this organic form, Brand and Formworks Studio designed the surface graphics to create a striking visual contrast between a stealthy matte finish and high-gloss decals. Glossy linear striations and bold "HYPER 2.0" branding catch the light, highlighting the bar's muscular central transition. Complete with internal cable routing, it cleanly synthesizes ergonomic engineering with premium aesthetics.

  • Close-up of a black-and-gray Winspace Hyper 2 handlebar with striped detailing against a black background
  • Close-up of a black-and-gray Winspace Hyper 2 handlebar with striped detailing against a black background
  • Close-up of a black-and-gray Winspace Hyper 2 handlebar with striped detailing against a black background
  • Close-up of a black-and-gray Winspace Hyper 2 handlebar with striped detailing against a black background

About Us

Cyclist in black and neon-green gear riding a road bike on a forested mountain road

Locations

Auckland, New Zealand

But often cruising at 30,000 ft.

Mike Pryde is a New Zealand architect, designer, and cyclist whose work bridges performance engineering and bold aesthetics. After beginning his career at renowned architectural firms Foster + Partners and Aedas, he transitioned into industrial design and brand management in 2004.

In what he calls his "Chapter 1," Mike established the NeilPryde Bicycles division. Collaborating with Designworks, he designed over 15 acclaimed bicycles that earned Red Dot, IDSA, and New Zealand Best Design Awards. His frames quickly proved themselves at the elite level, securing major victories for the UnitedHealthcare Pro Cycling Team and a USA Cycling Pro Criterium National Championship.

In 2017, Mike and his father, Neil, founded CHAPTER2 in Auckland to create beautifully crafted, world-class frames with a boutique, personal spirit. The brand immediately stepped onto the global stage, supplying frames to Team Bigla and delivering headline results at the Giro Rosa and the 2020 New Zealand National Road Race Championship.

Today, channelling over 30 years of multidisciplinary experience, Mike leads Brand and Formworks Studio Limited—a consultancy bringing strategic, product-led expertise to a wide range of design-forward businesses.

Let’s Build Something Memorable!

Brand and Formworks Studio Ltd. logo in white and pink text on a dark background